Press Release

For Immediate Release March 13, 2011 | Also available: PDF version

9/11 FAMILIES TO HOLD EVENT AT UNIVERSITY OF HARTFORD TO THROW NATIONAL SPOTLIGHT ON COLLAPSE OF WORLD TRADE CENTER BUILDING 7 AND KICK OFF NEW TV AD CAMPAIGN CALLING FOR FRESH INVESTIGATION

Panel of Speakers to Include Journalists, Academics, Architects, Engineers

HARTFORD, CT — On Saturday, March 26, 2011, the University of Hartford’s Millard Auditorium will be the location for a day-long event, INVESTIGATE BUILDING 7 – A Call to Reexamine the Most Important Event of Our Time, featuring a notable assembly of journalists, academics, architects, and engineers designed to spark a new investigation into the collapse of Building 7, the 47-story tower at the World Trade Center site that fell nearly seven hours after the Twin Towers and was not hit by an airplane.

The conference also will kick off the second phase of an escalating viral video, fundraising, and commercial TV campaign, begun last September, that uses a 30-second commercial to raise awareness of the issue. The first spot, launched under the campaign title BuildingWhat.org, raised $100,000 and was seen widely around New York City in November. The new 30-second spot will be unveiled at the conference and will be part of a campaign re-branding to be announced at that time.

Featured speakers at the conference will include author Craig Unger, New York University Professor Mark Crispin Miller, Professor Graeme MacQueen, Attorney William Pepper, journalist Leslie Griffith, author Dick Russell, architect Richard Gage, mechanical engineer Tony Szamboti, Underwriters Laboratories Whistleblower Kevin Ryan, and Bob McIlvaine and Manny Badillo, who lost family members on September 11.

INVESTIGATE BUILDING 7 will begin at 9:30 a.m. with opening remarks and a series of speeches. Following a lunch break will be “The Case for a New Building 7 Investigation” from 1 to 3:45 p.m. and “Failure to Report,” about media resistance to critically reporting the collapse of Building 7, from 4 to 6 p.m. After a dinner break, the conference resumes with an address, “9/11: Blueprint For Truth” with architect Richard Gage from 7:30 to 8:30 p.m. A final Q&A session with all the speakers will run from 8:30 to 9:30 p.m.

The goal of the conference and the new commercial is to raise awareness of the free-fall collapse of Building 7; to reveal that over 1,400 national architects and engineers dispute the official 2008 National Institute of Standards and Technology (NIST) report attributing the collapse to fire, calling it “physically impossible”; and to bring the public to call upon the New York City Council to impanel a new investigation.

The new round of exposure and discussion is designed to open the topic and event to scrutiny by a new level of self-identified reasonable people to view the evidence for themselves. After seeing the first commercial, for instance, Fox News Channel journalist Geraldo Rivera – on his show, “Geraldo At Large,” and on the Fox Business Network program “Freedom Watch” with Judge Andrew Napolitano – shared with viewers his own shift in perception based on the video evidence and interviews with engineer Tony Szamboti and family member Bob McIlvaine.

For information about the conference, go to www.InvestigateBuilding7.org. To order tickets in advance, go to www.hartford.edu/boxoffices/aspx or call 860-768-4228 (toll free 800-274-8587).

Location of the event: University of Hartford, Millard Auditorium, 200 Bloomfield Ave., W. Hartford, CT

For further information and pre-interviews, contact: Damon Bean, mediawtc7@me.com, 860-559-8203

# # #

About: BuildingWhat? TV Ad Campaign

The “BuildingWhat?” campaign is a non-partisan effort led by 9/11 family members to raise awareness of the destruction of World Trade Center Building 7 and shift public opinion such that the New York City Council will be inspired to open an independent investigation into how this building, which was destroyed at 5:20pm on September 11, 2001.

The “BuildingWhat?” TV ad was launched on November 2, 2010, and ran through the week of November 29. It aired 350+ times, and is estimated to have been seen by millions of viewers in the New York Metropolitan Area.

The ad appeared on MSNBC, CNN, Comedy Central, HGTV, Logo TV, Bio TV, Versus TV, MSG, Sports NY, VH1, HLN, CNBC and Bravo.

The campaign is cosponsored by several groups, led by the NYC Coalition for Accountability Now (NYC CAN), which is a non-partisan organization of 9/11 family members, first responders and survivors, and by Architects & Engineers for 9/11 Truth, an organization of 1,400+ verified architectural and engineering professionals who have put their professional reputations on the line to publicly challenge the official report on Building 7’s destruction.

Watch: BuildingWhat? 30-seconds commercial

About: World Trade Center Building 7

• Building 7 was a 47-story skyscraper that was part of the World Trade Center complex.
• It would have been the tallest high-rise in 33 states. It collapsed at 5:20 pm on September 11, 2001.
• It was not hit by an airplane and suffered minimal damage compared to other buildings much closer to the Twin Towers.
• 1,460+ architects and engineers have signed a petition calling for a new investigation.

Watch: Video compilation of Building 7’s collapse